Cbeebies Rainbow Adventure

Cbeebies Rainbow Adventure

Cbeebies Rainbow Adventure

Since April 2019, JHI have worked closely with Step Inside Productions (SIP), an innovative production company specialising in developing and commercialising touring and fixed immersive entertainment experiences. The first of these being CBeebies Rainbow Adventure a CBeebies themed touring indoor, interactive and immersive inflatable experience designed for children aged 0-6 and their parents, carers and families.

We have worked with them to set up the complete ticketing arm from purchase through to post-sales support, a fully accessible B2C website, data and cookie policy and working with numerous key stakeholders. On top of this JHI devised the strategy and put in place a targeted media plan from onsale which continues to deliver strong sales across all venues.

We have also supported SIP on areas including access requirements, relaxed performances, ticket pricing, projections, performance times, and creative branding, as well as the establishing and building of communities on social media.